Posted byOrthoEx Posted in
Posted on Oct 19, 2017

October 18, 2017

LAKE FOREST, Calif.–(BUSINESS WIRE)–Tenex Health, Inc., a privately held provider of minimally invasive solutions for chronic tendon pain, announced today that its Board of Directors has appointed William “Bill” Maya as the Company’s President and Chief Executive Officer, effective October 9, 2017. Mr. Maya will replace Bernard Morrey, M.D., who will step down as interim Chief Executive Officer and resume his previously held role as Chief Medical Officer. The Company also announced today that Leslie “Les” Cross has been appointed to its Board of Directors.

Bill Maya Appointed CEO

Mr. Maya has spent more than three decades successfully leading, innovating and growing medical device and healthcare organizations. He has unique, demonstrated experience identifying and capitalizing on business opportunities, including guiding a number of companies through critical transformation periods. He has built long-term customer, physician and distributor relationships in the domestic and international markets and has a demonstrated track record of re-focusing organizations for growth and profitability. Throughout his career, Mr. Maya has built top performing leadership teams and instilled a winning culture focused on building long-term value for stakeholders.

Most recently Mr. Maya served as Chief Executive Officer at OrthAlign, Inc. During his six-year tenure, he productively first fixed and then successfully grew the organization globally, secured multiple millions of venture capital financing and led the commercialization efforts to support the launch of its next generation product. Prior to OrthAlign Inc., Mr. Maya spent over twenty years serving as Chief Executive Officer at such innovative companies as Vestara, LLC, DataLabs, Inc., Advanced Spine Fixation Systems, Inc., and Birtcher Medical Systems. Mr. Maya received a B.S. in Biology from Saint Joseph’s College. Mr. Maya currently also serves on the Board of Directors of three other companies.

Chuck Grant, Chairman of the Tenex Health Board of Directors, said, “Bill brings more than 35 years of strong operational and market growth experience, as well as sales and distribution expansion expertise to Tenex. His extensive leadership experience in the medical device industry, coupled with his strong track record of turn-arounds and delivering results, will be invaluable to Tenex. Bill is an excellent addition to Tenex and I look forward to working with him as we execute on our strategy for future growth.”

Mr. Grant added, “The Board would also like to thank Dr. Bernard Morrey for his leadership over the past year as interim CEO while we engaged in our executive search. We appreciate his guidance and dedication.”

Mr. Maya said, “I am honored with the appointment to lead Tenex as CEO. I have spent most of my career helping medical device companies transform their operations and realize their true potential. Tenex has pioneered a safe, minimally invasive solution for chronic tendon pain that is designed to provide relief to patients and ultimately, improve their lifestyles. With over 70,000 cases performed to date and proven clinical evidence, I believe there is significant opportunity ahead for Tenex. I am excited to work with the management team, Les and the Board of Directors, and our employees to capitalize on the opportunity and unlock stakeholder value.”

Les Cross Appointed to the Board of Directors

“We are extremely pleased to welcome Les to Tenex Health’s Board of Directors,” said Mr. Grant. “Les is an accomplished business leader and experienced board member in the medical device industry. We are confident that he will add great value to our Board of Directors and that Tenex will benefit from his insights and contributions as we execute on our strategy for long-term success.”

Mr. Cross said, “I am delighted to join the Tenex Board of Directors. With over 20 million Americans suffering from tendon pain, I believe that Tenex is well-positioned to become a compelling solution for physicians and make a real difference in patient’s lives. I look forward to working with Bill and the rest of the Board as he leads Tenex through this exciting new phase of growth for the Company.”

Mr. Cross brings more than 30 years of medical device and executive experience throughout his distinguished career to the Tenex Board. Previously, Mr. Cross served as the Chairman of the Board of Directors of Alphatec Spine from 2011 to 2017. From 2012 to 2014 he also served as Alphatec Spine’s Chief Executive of Officer. Prior to 2011, Mr. Cross served as President and Chief Executive Officer of DJO Global, Inc., where he held several principal executive roles since 1995. From 1990 and 1994, Mr. Cross held the position of Senior Vice-President of Marketing and Business Development of the Bracing and Support Systems division of Smith & Nephew. He was Managing Director of two different divisions of Smith & Nephew from 1982 to 1990. Mr. Cross earned a diploma in medical technology from Sydney Technical College in Sydney, Australia and studied business at the University of Cape Town in Cape Town, South Africa. Mr. Cross currently also serves on the Board of Directors of two other companies.

About Tenex Health, Inc.

Tenex Health, Inc. develops innovative surgical instruments for the treatment of tendon pain due to repetitive motion injuries. The Company’s proprietary technology is designed to cut and remove diseased soft tissue in a minimally invasive outpatient setting. Since the surrounding healthy tendon tissue is not disturbed, patients feel less discomfort and enjoy faster recovery times versus traditional open surgical procedures.

Additional information can be found at


Tenex Health, Inc.
Bill Maya
949.454.7500 / 855.2 TENDON